Kass Escoe -
Graphic Design 2025
As a versatile graphic designer with several years of experience, I specialize in motion design and graphic design. My passion lies in creating visually stunning designs that solve real-world problems.
Branding, Web, and Print Design Case Studies
This section showcases some of my favorite projects where I led the full design process—from branding to website design and development to print collateral. For each of these companies, I created a complete visual identity, including logo design, typography, and color systems, then brought that identity to life through custom-designed, fully developed websites. I also designed a range of print materials such as posters, business cards, car decals, pop-up banners, and flyers to support their marketing efforts. You can see examples of this work in each case study.
The National Go Center
– A Community Website Redesign
A self-initiated project for fun, reimagining the National Go Center’s website with a fresh design, improved usability, and features like an event calendar.
FXBG Trolley Tours
– Blending History with Modern Design
A website and branding redesign honors the past while embracing the future, all without losing the nostalgic charm that makes Trolley Tours so special.
The Plains Virginia
– A Nostalgic Yet Functional Redesign
Transforming an outdated single page site into a fully developed platform for local news and events, while preserving its vintage, small-town charm.
S&K Remodeling
– A Modern Digital Transformation
A website redesign to reflect their sleek, modern renovations while ensuring it appealed to their clientele and stood out from competitors.
Cardinal Repair & Maintenance
– Establishing a Strong Brand
A brand-new website and logo concept designed to establish a strong visual identity and online presence for this emerging company.
Howling Dogs EDC
– A Bold Identity for the Outdoors
A rugged and reliable brand refresh featuring a new website design and a custom logo concept inspired by the owner’s huskies and love for the outdoors.
Stafford County
– Inspiring Tourism Through Digital Design
A modern website and logo redesign to enhance Stafford, VA’s online presence and attract more visitors to explore its rich history and vibrant community.
Southern MD Foot & Ankle
– A Medical Website Redesign
A modern, accessible, and user-friendly website redesign that enhances the patient experience while staying true to the client’s established branding.
Animation and Motion Graphics:
In this section, you will find a collection of animations that I illustrated and animated for infographics and social media posts during my tenure at previous companies. These animations span a variety of projects, catering to a diverse clientele that includes prestigious entities such as human rights advocates, non-profit organizations, and even companies in the nuclear energy sector.
Among the highlights is the 'Clean Jobs for PA' animation series. For this project, I used a blend of Photoshop and After Effects, intricately cut out and seamlessly composited multiple stock photos and effects. The result is a visually striking collection where meticulous editing and imaginative execution breathe life into the animations, effectively communicating the messages and goals of the respective campaigns."
Work Experience.
Metro Nova Creative ·
May 2023 - September 2024
( I worked as a freelance contractor for this agency in 2022, In 2023 I transitioned from contractor to designer)
In my role as a Graphic Designer and Web Developer at Metro Nova Creative, I harness the power of tools such as Figma, WordPress, and the Adobe Suite to craft visually stunning websites. Beyond that, I bring a creative touch to developing unique brand identities and designing merchandise for a diverse clientele. Notably, I've worked on projects spanning various sports and outdoor industries.
StrangeBeastDesign ·
Mar 2022 - Present
Co-founded StrangeBeast Design, a scientific illustration company, to address the need for clear communication of complex data within the scientific community. Specializing in scientific illustration, 3D modeling, and motion graphics, we collaborate with scientific and nonprofit clients to visually convey research and ideas. Our services encompass scientific visualizations, infographics, and animated explainer videos. Committed to delivering high-quality, scientifically accurate visuals, we believe effective scientific communication is vital for advancing understanding. Our strength lies in merging artistic skill with scientific knowledge to create visually compelling and accurate illustrations.
Ghost Note Agency ·
Oct 2020 - Feb 2021
As a Graphic Designer at Ghost Note Agency, I played a pivotal role in enhancing the agency's creative asset library for clients, including notable teams such as Facebook and Colors of Change. My responsibilities spanned diverse design tasks, covering social media graphics, motion graphics, and portfolio pieces for the agency. Focused on crafting visually compelling designs that harmonized with clients' brand identities and messages, I collaborated closely with team members and clients to develop and refine design concepts, ensuring top-tier deliverables.
Beyond creating new assets, I actively contributed to maintaining the agency's existing library, encompassing photos and logos. This involved organizing and cataloging assets in a user-friendly manner, ensuring easy accessibility for future projects.
IMGE ·
Nov 2019 - Oct 2020
As a Junior Graphic Designer at IMGE, I specialized in creating impactful graphics for clients in politics and advocacy. My diverse responsibilities included designing social graphics, interactive website prototypes, animations, and branding work. I collaborated closely with cross-functional teams to deliver high-quality client projects. Notably, I refined my skills in logo and brand system design, contributing to the creation of fresh visual identities. I also collaborated on website designs, ensuring thoughtful execution of design systems, interfaces, and interactions.
Contact Me.
I'm a creative designer eager to contribute my skills to your team. If you're seeking someone with a passion for transforming design concepts into impactful digital experiences, let's connect. I'd love to discuss potential opportunities and explore how I can bring fresh perspectives to your projects. Reach out today, and let's start a conversation about how I can contribute to the success of your team. I'm excited about the possibility of working together.